About
Hi, I’m Antonio — a Senior Product Designer who started as an architect.
Architecture taught me to think in systems and spaces; eight years of product design taught me to turn complexity into clarity.
I design complex digital products in Healthcare, VR/XR, Logistics and SaaS — combining product thinking, UX strategy, design systems and design operations, and working side by side with product, engineering and business. My curiosity for technology started early, in São Paulo’s Santa Ifigênia electronics district; today I’m looking to bring it to remote or international teams building products that have to be simple, scalable and trustworthy.
That’s me, at my desk in São Paulo.
How I work
Frame the problem, design the system, prove it works
01
Frame the problem
Benchmark the market, understand users and business needs, and frame the problem before ideating solutions.
02
Design the system
Define the solution and roadmap, structure the information architecture, and design flows, UI and the design system that keeps teams consistent.
03
Validate and measure
Validate usability with real people, instrument key flows with analytics, meet accessibility needs and iterate until the solution holds up.
Tools
Figma, Framer, ProtoPie, Maze, Lookback, Dovetail, Miro, Notion, Jira, Adobe Creative Suite, Substance Designer
Also comfortable with
HTML & CSS, JavaScript basics, Firebase, IoT prototyping with ESP32, 3D modelling and rendering
Education
MBA UX Strategy Design — FIAP · B.Arch & Urbanism — Escola da Cidade · Design Thinking & Innovation — Harvard Business School Online
Languages
Portuguese (native) · English (fluent) · French (basic)
Contact
Let’s build products people trust.
Open to Senior Product Designer roles — remote or international. HealthTech, VR/XR, AI, and complex SaaS are where I do my best work.
© 2026 Antonio Prado · São Paulo, Brazil